ContentRobot

RSS (or Really Simple Syndication) feeds, provides the underlying power of blogs - and provides a wealth of marketing benefits.

Wikipedia defines RSS as:

A family of XML dialects for Web syndication used by (among other things) news websites and weblogs. The abbreviation is used to refer to the following standards:

• Rich Site Summary (RSS 0.91)
• RDF Site Summary (RSS 0.9 and 1.0)
• Really Simple Syndication (RSS 2.0)

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Despite paying for more feature-laden tools or implementing an open source solution, even these blog platforms are can be missing elements. What we’d like to see added in future releases:

1. Offline Editing (since you are not always tethered to he Internet, you might want to generate posts for later upload)
2. Tables (it should be easy to create a table and drop in text or images)
3. Multiple Page Templates (some posts could have the same format, so it would be great to call up the one you need and plug in the content)
4. Navigation (some internal pages require more cues than the main buttons or category listings)
5. Image Management (while you may need a thumbnail image on a home page excerpt, it would be great to show the image in full size in the entire post view)
6. Shopping Carts (while blogs are more suitable for conversations, those who feature products should be able to sell them easily)

If your current platform isn’t cutting it or you are outgrowing it, contact ContentRobot today.

While many people build their blogs using the free versions of Blogger, Wordpress, or Xanga, businesses who want to develop corporate blogs often find that they a need more robust platform.

Which Features Do You Need?

At the very least to run a corporate blog you should look for:

• Custom Design (beyond included, overused templates)
• Ability to Post in Multiple Ways (blog via email, phone, and external editors)
• Taxonomy or Category Development (makes navigation easier) Read the Entire Post >

Did you know that there were several types of blogs to create? Maybe one of them can fit into your plans.

• Podcasting – This type of blog provides a web feed of audio files (although, increasingly, people apply this term to any video and other media available for anyone to download). “Blogcasting” “rsscasting,” “webcasting,” and “audio blogging” can also be terms for downloading or streaming audio and video media types. To learn more, check out Adam Curry’s site, as he is considered a founding father of podcasting.

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Google announced the launch of Google Blog Search, a new beta search service that enables users to search for blogs and posts that match their interests. Based on the same technology that powers Google’s web search, Blog Search is available at http://blogsearch.google.com and is also integrated with Blogger at http://www.blogger.com.

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