"Case Studies" Posts

Affiliate Summit, the wildly successful affiliate marketing conference, wanted to re-brand their site with a new design.

ContentRobot took that challenge one step further. We then optimized the design to reside on top of a WordPress platform, starting with an original concept from TCP Global Solutions. The result was a dynamic blog-powered website.

The home page features were developed with a bunch of various coding techniques. Here’s how that was all done:

• The latest conference detail is shown from a particular

…

Stephanie Agresta outgrew her static web presence and asked ContentRobot to convert it into a blog-powered website. Along with a great new design, we were able to showcase her connections and communications in a powerful package.

Stephanie wants to help you to succeed with your online marketing efforts. Take advantage of one-on-one consulting and let her leveraging her vast network of contacts and resources, as you promote your products and services through social media.

On her new site you can …

Just like plumbers with leaky kitchen faucets, developers’ websites often get neglected in favor of working on their clients websites instead.

A bunch of time has gone by since we last posted a case study, leading you to think we’ve not been busy.

Certainly that has not been the case, so today we point you to our updated Our Work page, which now contains 9 new case studies along with a listing of other projects we have been involved with in recent months.

We have been working hard at earning our WordPress Experts badge, having a lot of fun along the way.

Purpose: GrokDotCom, published by the Conversion Rate Specialists, Future Now, is an award-winning newsletter that contains plain spoken and refreshingly irreverent content that helps their clients to develop and maintain websites that persuade their visitors to act.

Future Now wanted to convert its existing newsletter, which resided on a proprietary software that that they were outgrowing, and Movable type blog onto the more flexible WordPress blog platform. Now, GrokDotCom features articles and post written by Future Now authors, along with an extensive “blended” RSS feed of industry news.

Readers can learn more about how to increase online conversion rates, accountable multi-channel marketing, and web analytics by reading the blog, subscribing to it via RSS, or receiving daily, weekly, or monthly newsletter content into their email inboxes.

Features: ContentRobot customized the two-column WordPress theme to display the latest articles, blog posts, announcements, and events on the home page. At a glance, visitors can click to the “Persuasion Architect” posts and check out the GrokDotCom calendar. Readers can dig deeper to the posts and interact with the Future Now experts by adding their own comments and insights.

Behind the scenes, much attention was paid to search engine optimization to get the best search engine placement for the sheer volume of content that this blog steadily publishes. ContentRobot installed and configured Tag Warrior, SEO Title Tag, and Google Sitemaps, among other techniques.

ContentRobot also customized three newsletter templates for those readers who prefer to get the Grok content in their email boxes. Not only do they look like the site, each aggregates different content feeds for different timeframes (daily, weekly, and monthly).

Why It’s Successful: ContentRobot was able to flex our technical muscles to bring together several sources of content and pour them into a single content management system. The resulting converted site is easy to use and the content is accessible in many ways.

GrokDotCom appreciates the simplicity of adding, categorizing, and tagging content to their WordPress-driven site. Sending out the newsletters, which was a time-consuming and manual process, has now been mercifully automated – saving them both time and money to get their word out to the masses.

Go check out the site!

Purpose: Debt Relief Companies connects people mired in debt with companies who can help them ease any money issues, and instructs them how to minimize their cash flow woes with a variety of resources.

To best educate its visitors, Debt Relief Companies wanted to develop a blog-powered website. Here readers can learn more about debt at their own pace, ask specific questions related to their situation, and contact companies who can help them to relieve their money problems.

The site focuses on topics such as credit card debt, credit counseling, debt solutions, and avoiding bankruptcy. Rounding out the content is the latest news and opinion, which is supplied from leading personal financial publications and blogs.

Features: ContentRobot designed and customized a slick three-column WordPress theme. By taking advantage of blogging software to manage their site, Debt Relief Companies can easily add additional blog categories, pages, and stories.

The home page center column provides a great starting point for debt-riddled visitors, as it walks them easily through their debt options and provides the proper level of guidance as delve deeper into the site. Once inside, the center column is where the main content sits.

The left column links to various pages that describe honest companies and debt education topics, and acts as effective subnavigation while traveling throughout the site.

The right column provides a Q&A area where the latest questions and answers are displayed. Readers are encouraged to and can easily add their own concern to the mix with a handy, unobtrusive form.

Why It’s Successful: Since launch, Debt Relief Companies has been steadily adding content to its blog-powered website. They are now working hard on marketing and promoting it to attract more visitors who may be in need of education and their services. While still in its early stages, we expect that by publishing a steady stream of helpful information, this new site will gain a strong following.

Check out the site!