ContentRobot

ContentRobot launched the SNOWatHOME website today. While this newly redesigned site did not include a blog or blogging tools, ContentRobot provided a variety of technical expertise to successfully complete the project.

What ContentRobot did for SNOWatHOME:

• Website Redesign Conversion: To expand their audience and make the site easier to update, ContentRobot converted SNOWatHOME’s new design into Macromedia Dreamweaver templates. Formerly in Microsoft FrontPage, the redesigned look features an updated SNOWatHOME logo and a more standard 3 column design.
• Updated the E-Commerce Experience: ContentRobot integrated LiteCommerce to better handle customers, PayPal processing, international shipping, and various delivery options. To take advantage of the new toolset, ContentRobot also assisted SNOWatHOME in converting to a new host and installing SSL (online security) for peace-of-mind purchasing.
• Added Photo and Video Viewers: ContentRobot incorporated Proxus FLV Player, which takes advantage of Macromedia Flash, to showcase the videos. The versatile (also Flash-based) SlideShowPro allows visitors to check out SNOWatHOME photos by album, to step through individual photos (including clicking to actual size) or to view slideshows. ContentRobot customized these applications to SNOWatHOME’s colors and specifications.
• Incorporated the Snowmaking Weather Tool: SNOWatHOME developed a unique online tool that allows site visitors to see if they can make snow on any given day and how many times they could make it the previous year. ContentRobot installed and incorporated it into the new site.

Read more about this project or check out the new SNOWatHOME website!

ContentRobot launched the Education Insider blog-powered website today. This site’s goal is to connect public school stakeholders with state education policy in an entirely new way.

Education Insider wanted to develop a website that would package certain topic much like a printed edition. When they write stories and choose the appropriate categories (see them below), they are published together on the front page to comprise a “publication.” When Education Insider chooses other categories, the posts will be displayed in the blog and not as part of the publication.

Highlights:

• The site focuses on a specific issue per month, reporting within the following categories: “On The Table (news and developments),” “Backstory” (background and perspective), “Commentary” (editorial observations) and “What You Can Do” (action items).
• They also discuss a variety of other stories and information in their blog.
• When visitors land on the Education Insider site, they’ll notice that they can initially see only article teasers. Registered members get the entire article.
• Readers to get latest information by tracking with an RSS feed or receiving an emailed newsletter.
• An informative video resides on the home page, and they expect to create podcasts in the future.

ContentRobot WordPress Customizations

• By creating specific categories, CR could indicate where to publish and display these related articles.
• The site grants entire article access to only its registered members.

Read more the Education Insider blog-powered website with our case study. Then go check out the Education Insider Blog-Powered Website!

ContentRobot launched the Farmington Valley Goldens Blog-Powered Website!

The blog was developed to provide a way for the breeders to communicate with families who want to adopt a golden retriever.

You can follow the dogs-in-residence as they are cared for, bred, and the subsequent litters of puppies. Learn about golden retrievers, why FVG thinks they are so special, and see lots of sweet pictures.

Major Features of the Farmington Valley Goldens Blog-Powered Website

• Read the blog and track it with via news feed for all the latest on all the dogs and puppies.
• Sign up for a newsletter so you can get the latest posts in your inbox.
• Pet lovers will discover heartwarming stories and irresistible pictures of the dogs that have inspired their work and the pups that are yet-to-come.
• A cute, fun design (done by Rockel Design) showcases the dogs with lots of photos.
• The blog-powered website uses the WordPress platform and has several supporting plugins that extend the functionality.
• Metrics tracking via Feedburner and Performancing.

Go check out the Farmington Valley Goldens Blog-Powered Website!

Austin, Texas-based Education Insider wanted to develop a blog that connects public school stakeholders with state education policy in an entirely new way.

ContentRobot will help them to develop a blog to support EI’s mission to inform busy parents, trustees, and professional educators about vital issues — before decisions are formulated and announced from Austin.

The blog will offer a unique “inside” perspective currently unavailable in traditional media reports, political Weblogs, or special interest group publications.

This information is designed for citizens and professionals in all Texas school districts, regardless of size or wealth.

Look for the blog, which will require users to register (and signup for yearly subscriptions), this September.

ContentRobot recently launched the New School Selling Blog-Powered Website!

We redesigned the website to better showcase NSS’s products and seminars, all designed to help salespeople to gain better expertise on how to sell today.

Follow the blog to read more selling tips, get enhanced sales techniques, and learn how to really connect with your buyers.

Major Features of the New School Selling Blog-Powered Website

• Read the blog and track it with via news feed for all the latest on all sales education.
• Sign up for a newsletter so you can get the latest posts in your inbox.
• See all the upcoming traing events.
• Salespeople will discover how to update their attitude and learn how the sales process is an emotional one.
• The professional, warm design highlights the National Sales Challenge, the newsletter, the blog, and recommended books.
• The blog-powered website uses the WordPress platform and has several supporting plugins that extend the functionality.
• FeedBlitz manages the newsletter
• Metrics tracking via Feedburner and Performancing.

Go check out the New School Selling Blog-Powered Website!

The National Retail Federation will enhancing its Shop.org web presence by launching a retailer and vendor blog, developed with ContentRobot.

This association brings together executives from more than 500 leading retail brands to receive and participate with their peers about a variety of common challenges such as:

• Online marketing and merchandising
• Site usability
• Multichannel integration
• Online and multichannel shopping consumer trends

The blog will allow its readers to:

• Develop relationships with innovative executives from leading retail brands
• Exchange information with and collect “lessons learned” from industry peers who have faced similar challenges
• Get objective information about new methods, technologies and strategies being used by other industry participants

ContentRobot is excited to partner with Shop.org … look for the blog this fall.

ContentRobot launched the Team Timex Blog today!

The blog was developed to provide a comprehensive forum for 45 Timex-sponsored athletes. You can follow the athletes as they train and compete all over the world in triathlons, and other events that feature biking, swimming, and running. With their wide variety of expertise, the bloggers will educate and entertain their readers about life as a Timex athlete on the 2006 tour.

About the Team Timex Blog
The 45 members of Team Timex will collectively author the blog and write about topics such as:

• Diet and Nutrition
• Family
• Race Reports and Results
• Swimming
• Tips
• Training
• What the Athletes Wear

Read the Entire Post >

SNOWatHOME is looking for ContentRobot’s help to take their website to the next level.

They want to make it easier for visitors to learn about snowmaking and to purchase their custom-built snow machines - because it only takes one cold night to make a big pile of snow!

ContentRobot welcomes SNOWatHOME! Look for its enhanced site this September, so you can have a white Christmas even if Mother Nature doesn’t make it for you.

ContentRobot will be developing a blog-powered web site for New School Selling to be launched this August.

New School Selling is an international sales and marketing organization with branch offices in Australia, Canada, Europe and the U.S. It offers consulting with business owners, and runs seminars and workshops that help companies grow sales revenues and profits.

Along with a fresh redesign and new blog, the enhanced Sales Warrior site will better promote New School Sellings’ products and services, which include:

• Attracting, recruiting, hiring and developing top sales talent
• Effective sales management practices
• Effective marketing strategies
• Executive-level business coachinging
• Customized sales and management training programs

We are excited to partner with this dynamic Florida-based company.

As we recently reported, Timex Corporation signed ContentRobot to develop its sponsored-athlete blog.

We wanted to share with you the published press release and our mention in The Blogging Times.

In an upcoming series of posts, ContentRobot will take you into the behind-the-scenes approach into building a business blog for Timex.

We’ll discuss how we considered the requirements for technology, design, imagery, content, and more.

We also will offer what happens after it launches and our thoughts on how to maintain a successful corporate blog.

Follow ContentRobot as we reveal the strategies and best practices we used when developing the Timex athlete blog and how we’d approach your business blog project.

Tags: ContentRobot, Timex, blog , business blog , corporate blog