There are several ways to approach writing your blog posts over the long haul. Here are some ideas to spur you on and add a little “extra” to your blogs.
Instructional
These posts teach people how to do something. For example, posts that feature tips are popular both in the short term (loyal readers love them and will link to them) and the long term (people often search the web to find out how to do things).
Informational
This is one of the more common blog post types where you simply give information and your view on a given topic.
Reviews
‘Review’ is a highly searched term on the web. Give your fair and insightful opinion or ask readers for theirs. These can be be highly powerful posts with a great longevity. With reviews, you can also discuss problems, include your critique, contrast two or more products, or predict upcoming offerings.
Lists
Content that lists ‘The Top Ten ways to….’ is usually very popular with readers and can assist in getting links from other bloggers.
Interviews / Guest Posts
Let someone else do the talking and give your readers a relevant expert’s opinion. You may find you’ll learn something more about the topic you’re writing yourself.
Profiles
Profile posts focus in on a particular person in your niche. You can point out how they’ve reached their position and the characteristics they have that others might like to develop to be successful.
Link Posts
Find a quality post on another site or blog and link to it. Adding your own comments makes these posts more original and useful to your readers.
Rant, Be Inspirational, and Create a Debate
Get passionate, stir it up, say what’s on your mind and tell it like it is. These are great for starting discussion and causing a little controversy – they can also be quite fun if you do it in the right spirit.
Add Some Fun Elements
Start a poll, an award, ask your readers to submit a post/link, or run a survey or quiz.